BACK 2022-01-27

LifeAfter Welcomes the Spring Festival: New Fun Events Go Live with Loads of Benefits Waiting

GUANGZHOU, CHINA, January 27th, 2022 - To celebrate the 2022 Spring Festival, LifeAfter Spring Festival Version is launched today. Log in to the game and sign in for free Outfits. The new Dual Player mini games will be available for a limited time. A variety of limited Spring-Festival-themed Outfits will be put on the shelves. There are lots of benefits such as Sky Gift Box, super prize pool, and Fusion Chance UP. And rich rewards will be unlocked by fighting off special Infected in the Spring Festival Hunt. Join hands with friends in the Doomsday World and drive away the cold winter with exciting fights. Let the party begin and the gifts of the Spring Festival keep on coming!

LifeAfter is an Open World Doomsday Survival Game with 200 million registered players worldwide since its launch in 2018. Players face scarce resources, harsh weather, and dangerous wild lives; they collect resources, build houses, make tools and weapons from scratch while fighting alongside teammates to make and defend a home in a post-apocalyptic world. Players now face a more pressing, cruel and realistic doomsday world since Season 4 launched on November 4 where strange phenomena are occurring all over the place.

About the Spring Festival

Spring Festival is a traditional Chinese holiday, marking the end of winter and the start of spring. The Year of the Tiger begins when the sun rises on February 1, 2022. During the Spring Festival, people would clean their house, put on new clothes, enjoy delicious food, visit relatives and friends, and send gifts and blessings to each other.

The new version of LifeAfter will focus on the Chinese Spring Festival and introduce rich events and items with the Spring Festival theme in the Year of the Tiger, offering players an authentic Chinese Spring Festival experience in the Doomsday World.

Great Gifts for the Spring Festival, and Loads of Benefits Keep on Coming

LifeAfter has prepared a lot of benefit events for Survivors to welcome the upcoming Spring Festival. From January 27, the Spring Festival Sign-In event will start. You can get the limited Year of the Tiger Outfit for free via consecutive sign-in. From January 31 to February 6, the Sky Gift Box event will be kicked off, where a gift carnival is coming to Hope 101 and camp, and gift boxes would fall from the sky which grant a great deal of Mastery. On top of that, complete certain daily quests in Hope 101 and you'll get a special item, the "Spring Festival Picture Fragment". Collect five Spring Festival Picture Fragments, and you'll get to open the Spring Festival Lucky Bag after 8 p.m. on January 31 and get the prized rewards.

From January 27, the Spring Festival limited time prize pool will be opened with new weapon and vehicle available to aid your doomsday adventure. Meanwhile, a fusion chance UP will start, where weapon fusion chance will be increased and first 5x Fusion every day will be at half price. Log in to the game now and be an early bird to enjoy the benefits of the Spring Festival version!

Enjoy the New Dual Player Fun Games and Fight off Special Infected

The new dual player mini games are coming to the Doomsday World as a nice surprise. Gather your friends now and enjoy a different kind of fun! From January 27 to February 5, eight fun mini games — Zero-G Spree, Mad Dash, Snow Clearing, Charge, Snowball Fight, Gifts Galore, Sledding Joy and Raging Sails — will be open to Survivors. Cooperate with your friends and win rich rewards! It’s party time!

While the Survivors are immersed in mirth, crises are approaching. At 8 p.m. on January 30, February 6 and February 13, Heimdall will release a special Infected to attack the Doomsday World! Don't forget to fight off the special Infected Boss and unlock the Airdrop supply rewards!

New Outfits for the Year of Tiger

To celebrate the Spring Festival in the Year of the Tiger, three sets of new Spring-Festival-themed Outfits will be put on shelves for a limited time! The first one Tiger Festivity has a bright yellow tone, with furry accessories and cute tiger-themed Headwear. The second one Tiger Paws has brought the concept of tiger to the extreme. The one-piece with tiger gloves and tiger claw shoes turns its wearer into the king of beasts that is both cute and dignified. And the Tiger Festivity Collector's Edition meets the needs of Survivors who like magnificent gowns. It has elegant gold, red and black color tones, and ingenious butterfly and flower decorations. Arguably the very first gown of the year 2022. Put on your new clothes and immerse yourselves in the warm atmosphere of the Doomsday Spring Festival!

In addition, the limited Collector's Outfit "Lucky Ox" of the previous year will return. Those who failed to obtain it last year can get on it now. It's the opportunity of a life time!

Endless fun to play with friends in the winter, and the Doomsday Spring Festival events continue to heat up! LifeAfter has prepared rich rewards for all Survivors during the festival. So, log in to the game now! Invite your friends to put on beautiful new clothes, get full benefits and enjoy the Spring Festival carnival!

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LifeAfter Official Website: https://www.lifeafter.game/

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About LifeAfter

LifeAfter is an open-world doomsday survival game developed by NetEase Games (both iOS and Android version). Players are facing scarce resources, harsh weather, and dangerous wild lives, and from scratch collect resources, build houses, make tools and weapons, and fight alongside with teammates to make and defend a home in a post-apocalyptic world. By virtue of its vivid rendition of a doomsday world and survival struggles, the game now has 200 million registered players worldwide since its launch in 2018. It was dubbed the Most Competitive Game of 2019 by Google Play.

 

About NetEase Games

NetEase Games is the online games division of NetEase, Inc. (NASDAQ: NTES and HKEX: 9999), developing and operating some of the most popular mobile and PC games in markets including China and Japan. As one of the world's largest incubators of quality online game content, NetEase Games is dedicated to supporting the growth of innovative studios around the globe and growing an international presence along the way. To complement its self-developed games and world-class R&D capabilities, NetEase Games also partners with other industry leaders including Blizzard Entertainment, Mojang AB (a Microsoft subsidiary) and other global game developers to operate some of the most popular international online games in China. For more information, please visit neteasegames.com.

 

Media Contacts

NetEase, Inc.

Li Ruohan

Tel:(+86) 571-8985-2668

[email protected]

 

NetEase Games PR

Zhou Zhaoxi

Tel. (+86) 20-85105163 ext.57169

[email protected]